
SALES & MARKETING CONSULTING & SERVICES OVERVIEW
Our Sales & Marketing Consulting Services Gives Your Team the Competitive Edge in Challenging Markets. At BlackFin Group LLC, we understand that effective sales and marketing strategies are essential for lenders to thrive in today’s highly competitive mortgage banking environment. Our Sales & Marketing Consulting Services are designed to help banks, credit unions, and independent mortgage bankers drive growth, increase market share, and elevate their brand presence while maintaining cost efficiency.
If You Need Marketing Services Support - Read More About Our JellyFish Marketing Services Below...
Sales & Marketing Consulting Services - What We Deliver
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Go-to-Market Strategies: We develop comprehensive sales and marketing plans tailored to your business model, target audience, and growth objectives.
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Lead Generation & Conversion Optimization: From digital campaigns to sales funnel analysis, we help lenders attract, engage, and convert high-quality leads into closed loans.
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Brand Positioning & Messaging: Our team works with you to craft compelling brand narratives, competitive differentiators, and marketing collateral that resonate with borrowers, referral partners, and investors.
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Sales Training & Performance Coaching: We empower your sales teams with the tools, training, and performance strategies to enhance productivity and close rates.
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Data-Driven Marketing & Analytics: By leveraging data insights, we identify the channels and strategies that yield the highest ROI for your marketing investments.
Why BlackFin?
With decades of hands-on experience in mortgage banking, capital markets, and lending operations, BlackFin Group brings unmatched industry expertise. We understand the nuances of borrower behavior, competitive market dynamics, and the regulatory environment, ensuring that our sales and marketing strategies are both effective and compliant. Our “get-in-get-out” consulting approach means we focus on actionable solutions that produce measurable results without overextending your resources. Whether you need a full marketing strategy, targeted campaign support, or executive-level advisory, we tailor our services to meet your unique needs.

JellyFish Marketing Services
Your One Stop For Marketing, Media, Target Market Data (email lists), Events, & Communications
We meet you where your at: Consult | Design | Build | Manage
Jellyfish; agile, adaptable, flexible, vibrant, diverse, complex, impactful. JellyFish Marketing has been providing marketing support to clients since 2019. While the team is proud of our repeated success turning startups into nationally recognized brands, it's really our secret sauce that provides you with the competitive edge. Our secret sauce is a careful blend of experience and humility while leveraging today's innovative, cutting-edge, marketing technologies (like AI). Our clients find that our secret sauce, our commitment to service, our transparency and communication levels deliver both affordable and the best marketing services support available. How we serve our client’s is based purely on their need:
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Marketing Strategy Advisory Consultant?
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Simply just deliver the marketing data (lists) you want for a market?
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Pick from our à la carte menu of marketing services available below?
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Be your company’s outsourced marketing team?
With over 30 years marketing experience working with Global and Fortune 500 brands, we understand the art and science behind designing and implementing highly effective marketing strategies that ‘actually’ drive sales to your company. As a bonus, because we leverage our state-of-the-art AI based marketing technology called ‘ACE’, we provide our clients a full suite of marketing services at a fraction of the cost of hiring a tradition marketing team.
Clients Include: Banks, Credit Unions, Mortgage Companies, Loan Officers, Financial Planners, Realtors, Mortgage Brokers, Software Companies, Healthcare Companies, Retailers, Insurance Companies, and the list goes on...
Additional Services Available
EVENT MANAGEMENT
Presence & Collateral
Project Management
Timeline Coordination
Budget Planning
Event Communications
Speaker Management
Submission Systems
Sponsor Coordination
Attendee Registration
Continuing Education
Unit Management
STAFFING
Does your team have a special marketing project or event (conference, campaigns, etc.) and could use skilled hands on marketing or event planning talent to jump in and help you meet tight deadlines? If so, our team members are available on a special project basis. Here are just a couple examples of how we have helped;
Social Media Management
Conference Registration Website
Ghost Writer (blogs, flyers, etc.)
New or Existing Website Development
Power Point Graphic Design